Digital visibility in Switzerland in the age of AI Part 2: Zero-click, falling numbers and the new role of the website
Digital MarketingGoogleGoogle AI / Google AIOAEOAnswer Engine OptimizationDigital MarketingGenerative Engine OptimizationGEO
In part 1 of this series, we explained the basics of AEO and GEO and showed how digital visibility is changing as a result of generative AI systems.…
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